Corporate
YumiPokeGo A.Ş.
The head-office organisation that manages the franchise network, develops the menu and safeguards quality standards.
About us
YumiPokeGo is a fast-casual Asian food brand built around the poke bowl. Alongside poke, the menu features wok dishes and rolls; everything is assembled from freshly prepped ingredients in front of the guest.
The company is structured as a Turkish joint-stock company (A.Ş.) and grows through franchising. Head-office teams run menu development, supply, training, marketing, technology and quality audits, and franchisees operate their restaurants on that platform.
Mission
To make fresh, balanced food fast, accessible and enjoyable — and to build a franchise system that delivers it to the same standard in every restaurant.
Vision
To be an Asian food brand that guests trust and franchisees are proud of, in every major city in Turkey.
Our values
- Freshness
- We prep every day. If we can’t keep it fresh, it doesn’t go on the menu.
- Transparency
- We discuss numbers and terms openly with candidates and set realistic expectations.
- Consistency
- A bowl should taste the same in every restaurant. Recipes, portions and presentation are specified.
- Partnership
- Our franchisees’ success is our success; we make decisions together, based on data.
Board and management
Board of directors
Chair of the Board
Sets the company’s strategic direction and corporate governance principles.
Vice Chair
Coordinates the board’s work and leads growth and investment decisions.
Board Member
Oversees financial control, risk management and compliance.
Management team
Chief Executive Officer
Responsible for day-to-day management of head-office teams and the franchise network.
Franchise Director
Manages the candidate journey from application to opening.
Operations Director
Runs operating standards, training and field audits.
Supply Chain Manager
Manages supplier selection, product specifications and delivery planning.
Quality and food safety policy
At YumiPokeGo, food safety is a non-negotiable starting point. As a brand working with raw fish and fresh produce, we apply cold-chain, hygiene and traceability standards with the same rigour in every restaurant.
Approved suppliers
Suppliers are selected against defined criteria and reviewed regularly; product specifications are set by head office.
Cold chain
Receiving, storage and service temperatures for fish and sensitive products are defined and logged.
Hygiene and training
Every team member receives hygiene training; cleaning schedules and checklists are followed daily.
Traceability
Batches and expiry dates are tracked, enabling a fast recall if ever needed.
Audits
Restaurants are audited regularly; results are reviewed with the franchisee and turned into actions.
Allergen information
Allergens are clearly communicated to guests, and prep rules reduce the risk of cross-contact.
Thinking about opening a YumiPokeGo restaurant?
Send us your application and our franchise team will call you to discuss your market, budget and the right format. Applying creates no obligation.